Honda Motor Co has launched the
lowest-cost motorbike in its line-up on Tuesday for sale in the India market,
aiming to double India's share of its motorcycle revenue by the end of the decade
while racing to catch up with rivals in fast-growing emerging markets.
Honda's 110cc Dream Yuga motorcycle will start at
44,642 rupees and will compete with Hero's Splendor brand, India's
biggest-selling bike. Commuter bikes account for around 70 percent of India's
motorcycle market, which grew 14 percent over the last financial year to 10
million sold and is second only to China.
