Monday, October 31, 2011

Renault Unveils Small Car Pulse in India

renault pulse
Renault SA Saturday unveiled a new small car, Pulse, in India that it plans to start selling from January to boost sales and compete with bigger rivals such as Maruti Suzuki India Ltd., Hyundai Motor Co. and Tata Motors Ltd. in Asia's third-biggest automobile market.

The Pulse, Renault's third vehicle in India, will mark the French auto maker's entry into the high volume small-car market which makes up nearly two-thirds of passenger vehicle sales in India.

It is also a part of the company's plans to introduce five car models by the end of next year.

"India is one of the key markets for us along with Brazil and Russia. This Pulse is designed and produced for Indian drivers," Carlos Tavares, chief operating officer of Renault, told reporters. He said the company plans to sell 100,000 vehicles in India by 2013.

The Pulse shares its platform with Renault's Japanese partner Nissan Motor Co.'s V-platform. Nissan already sells its Micra small car based on the same platform.

The car will be manufactured at a factory near the port town of Chennai in southern Tamil Nadu state which the company jointly owns with Nissan. The factory opened in March last year with an initial annual capacity of 200,000 cars.

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