Monday, September 26, 2011

The Story of Ferrari’s Horse Emblem

Ferrari Emblem
Italian car manufacturer Ferrari has been in the business of making sports and racing cars since 1947 and in the world of Formula One racing, the car is responsible for the excitement that follows each race. Along for every ride of the Ferrari line of cars has been the prancing black horse that is the recognizable emblem of the sportscar maker.

The trademarked Prancing Horse logo of Ferrari has a story almost as impressive as the brand itself. Having been on the plane of an Italian WWI flying hero, Ferrari used the logo with advice from the pilots mother that it would bring the company luck. Take a look at the Ferrari World video below that further explains the Prancing Horse logo. See cars and more from Ferrari

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